Hello, I'm Nonsta Representative and CTO Takasaki.
Cloudflare Zaraz I wrote an introduction article because it was wonderful when I used the service.

What is Cloudflare Zaraz?

This is a tool that allows you to centrally manage tags used for website analysis and ad delivery on CDN (Content Delivery Network) and install them in your site.
In a nutshell, this is the Cloudflare version of Google Tag Manager.

Benefits of Cloudflare Zaraz

Why use Cloudflare Zaraz with Google Tag Manager?
The benefits compared to existing tag managers are as follows:

1. Speeding up your site without compromising rendering

Google Analytics/Google Ads and other native client-side measurement tags run on the server side by Cloudflare, which allows you to work with them without blocking rendering of web pages.
This greatly contributes to improving the display speed of your site.

2. Avoiding third-party tagging issues and improving advertising cost effectiveness

There is also a theory that the number of accesses Google Analytics can measure is about 10% lower than it actually has due to privacy-focused browsers.
With Cloudflare Zaraz, third-party tags can be delivered from your domain so that you don’t have to worry about third-party cookie restrictions and other security issues.
The result is accurate data acquisition, which has a positive impact on automatic ad optimization.

3. Easy to introduce

If you're using Cloudflare, use Zaraz on your dashboard ON The main service can be set up simply by answering simple questions, and tags that are not applicable can also be pasted manually.

We hope this article will help you run a fast and cost-effective website.